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Poster 01 · Beauty Salon Promotion
- OVERVIEW
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- AMMACHI LABS
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21ST CENTURY SKILLS
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- CWEGE
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A 16-hour practical AI literacy programme by AMMACHI Labs, Amrita Vishwa Vidyapeetham, designed to introduce accessible, everyday applications of Artificial Intelligence through a phone-first, hands-on learning approach.
Learning by doing — connecting AI tools with real professional and community needs.
AI Saathi focused on practical digital confidence, helping participants explore tools they could use immediately in their professional and community activities.
A glimpse into the hands-on learning, creative activities, collaboration and final showcase from the AI Saathi workshop.
AI Saathi was designed to make emerging digital tools more accessible to communities that are often underserved by conventional digital-skilling initiatives.
The pilot focused on four participants from the transgender community working in beautician and allied sectors. The programme explored how AI could support professional activities, communication, promotional work and community-related initiatives.
Rather than treating AI as a purely technical subject, AI Saathi focused on tools and activities that participants could immediately apply in everyday work.
Prompts, customer communication, captions and practical content creation.
Everyday AI exploration, information support and communication.
Flyers, promotional graphics, visual content and social media materials.
Before the programme began, the curriculum team conducted a needs and learner analysis with all four participants. The findings helped adapt the sessions to their existing experience, interests and practical constraints.
All participants owned smartphones and had some exposure to AI, but their levels of understanding varied. Some had already used ChatGPT and AI-assisted content creation, while others were encountering tools such as Canva for the first time.
The programme adopted a Core / Stretch approach, allowing participants with different levels of experience to learn at an appropriate pace.
Each day was designed around a practical activity and a usable outcome.
Participants explored everyday applications of AI, experimented with their first prompts using ChatGPT and Gemini, and learned fundamental concepts related to safety and privacy.
The session focused on customer messages, captions, translation and voice-to-text applications, helping participants build a ready-to-use communication toolkit.
Participants explored Canva Magic Design, reusable flyer templates, AI-assisted photo cleanup and the importance of obtaining consent when using client photographs.
Participants worked with Canva and CapCut AI templates and learned the basic Hook – Result – CTA structure for short videos, producing a 15-second reel.
The final day brought the learning together through a capstone activity, peer showcase, open Q&A and feedback, resulting in a live portfolio piece and course certification.
The programme followed a buddy-based learning model, pairing participants with different levels of experience. This encouraged peer support and created opportunities for collaborative learning.
The facilitation approach incorporated visible ground rules and respectful, name- and pronoun-aware interaction from the beginning of the programme.
The programme also recognised participants' existing professional commitments and shared timetables in advance. A mid-course goal-setting checkpoint was included to help participants who needed additional direction for their final projects.
Participants used AI tools to turn their ideas into practical communication materials. The posters below showcase selected outputs created during the programme.
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All four participants rated the session 5/5 and considered the pace appropriate.
All four participants successfully completed the 16-hour programme and received Certificates of Participation.
The certificates were signed by Dr. Bhavani Rao R , Dean of the School of Social and Behavioural Sciences and Director of AMMACHI Labs and CWEGE.
The programme was delivered by faculty from AMMACHI Labs.
The workshop experience informed recommendations for future batches of AI Saathi.
Provide additional hands-on practice in prompt writing and Canva.
Include short revision sessions to reinforce learning.
Introduce a mid-course goal-setting checkpoint.
Maintain inclusive, name- and pronoun-aware learning environments from the outset.
Provide multiple learning-output pathways beyond customer marketing.
Support applications such as reports, proposals and awareness content.
Watch highlights from the workshop and the participants' final showcase.
AI Saathi demonstrates a practical approach to introducing Artificial Intelligence through accessible, mobile-first and context-based learning.
By connecting AI tools with participants' existing skills, professional activities and individual goals, the programme created opportunities to move from basic awareness to practical digital application.