During our last visit we had noticed Alcoholism as a major problem in the Kalinagar village at West Bengal (many were making liquor, as a source of living too). However, this time we got to know that many of the illicit liquor suppliers were forced to stop & liquor consumption reduced by 95%. This was due to frequent inspection by an excise inspector Mr Biswajit. So we met this SI to applaud his efforts who is doing this service in this locality for past 3 months. He said he is honestly implementing the “zero illicit liquor” rule. We could see his sincerity as, for 7 youth of this village whose liquor shops were closed he provided gainful employment in near by private companies. He is doing the same in near by villages too. He showed us bonds and video clips obtained from the illegal suppliers and family members of them confessing never to indulge again.
AMMACHI Labs deployment team suggested that it would be great if his team conducts an awareness session on the ill effects of alcoholism as a sustainable effort to curb this social issue. To our pleasant surprise he was happy with the idea & immediately agreed to do it in March.

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